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Sky Medical Designs - Logo design cover

Who is Sky Medical Designs

Sky Medical Designs is a medical equipment provider that negative pressure wound therapy. They help medical staff that treats patients with immobile wounds by Supplying medical equipment through the right channels and want to build a brand that is remembered for making it easy to heal faster.

Required solutions

  • Brand Identity
  • Presenting

    Lightspeed healing

    Round 1 | Draft 1

    Sky Medical Designs - Monochrome dark vertical logo design - Draft 1.1
    Sky Medical Designs - Monochrome light vertical logo design - Draft 1.1

    The logo functions perfectly well in a vertical or stacked layout. This means that the logo will work well on vertical applications like smartphones, tablets and roll-up banners.

    Sky Medical Designs - Monochrome dark horizontal logo design - Draft 1.1
    Sky Medical Designs - Monochrome light horizontal logo design - Draft 1.1

    The logo is designed to be functional in a horizontal layout. This allows you to use the logo on horizontal applications like building signage, websites and stationery.

    Sky Medical Designs - logo design cover mockup - Draft 1.1
    Sky Medical Designs - logo design monochrome mockup - Draft 1.1

    The thought process

    The logo consists of 2 basic geometric shapes, a start and a cross. The star symbolises the sky and the cross symbolises the medical aspect of the brand. The logo is symmetrical in nature and yet different.

    Also works in one colour

    This version of the logo is called a monochrome and illustrates that the logo is able to function in just one colour. This gives the logo the flexibility to work on just about any application.

    2. Typography

    After choosing a style for the logo, the next step was to add typography. The typefaces has been hand picked to compliment the character and style of the brand.

    Cormorant Garamond Bold

    Primary Typeface


    A B C D E F G H I J K L M N O P Q R S T U V W X Y Z
    a b c d e f g h i j k l m n o p q r s t u v w x y z
    0 1 2 3 4 5 6 7 8 9 ~ ! @ # $ % ^ & * ( ) _ + - = [ { } ] \ | ; : ' , . < > / ?

    About the typeface


    Cormorant is a free display type family developed by Christian Thalmann. The project currently comprises a total of 45 font files spanning 9 different visual styles (Roman, Italic, Infant, Infant Italic, Garamond, Garamond Italic, Upright Cursive, Small Caps, and Unicase) and 5 weights (Light, Regular, Medium, SemiBold, and Bold.)

    Designer: Christian Thalmann

    Montserrat

    Secondary Typeface


    A B C D E F G H I J K L M N O P Q R S T U V W X Y Z
    a b c d e f g h i j k l m n o p q r s t u v w x y z
    0 1 2 3 4 5 6 7 8 9 ~ ! @ # $ % ^ & * ( ) _ + - = [ { } ] \ | ; : ' , . < > / ?

    About the typeface


    The old posters and signs in the traditional Montserrat neighborhood of Buenos Aires inspired Julieta Ulanovsky to design this typeface and rescue the beauty of urban typography that emerged in the first half of the twentieth century. As urban development changes that place, it will never return to its original form and loses forever the designs that are so special and unique. The letters that inspired this project have work, dedication, care, color, contrast, light and life, day and night! These are the types that make the city look so beautiful.

    Designer: Julieta Ulanovsky

    3. Colour Palette

    Now that the logo has some body, we can add life and personality to it with a dash of colour.

    Ethereal White


    Light

    Maastricht Blue


    Dark

    Galleon Blue


    Primary

    Meteor Shower


    Secondary

    Grey Blueberry


    Tertiary

    Sky Medical Designs - colour dark vertical logo design - Draft 1.1
    Sky Medical Designs - colour light vertical logo design - Draft 1.1
    Sky Medical Designs - colour dark horizontal logo design - Draft 1.1
    Sky Medical Designs - colour light horizontal logo design - Draft 1.1
    Sky Medical Designs - logo design colour mockup 1
    Sky Medical Designs - logo design colour mockup 2